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Hard Rock Treasures (2006)

MPI Home Video

Cast: A who's who of rock.

Rating: G.

Run time: 90 mins..

Genre: Music.

Verdict: Beautiful (see rating system)

OK, just how does the Hard Rock Cafe franchise acquire all that fabulous rock 'n roll memorabilia?

Answer: When it can't buy the stuff it begs, pleads and flatters rock egos.

This great documentary follows Hard Rock's director of acquisitions, Don Bernstine, as he flies around the world buying stuff at auctions and meeting the likes of Jimmy Page, Brian Wilson, Richie Sambora, Kiss, Peter Frampton, Doug Fleger, "Dimebag" Darrell Abbott and guitar legend Tony Iommi . . . to name but a few.

Guitars, drums, stage clothes, cars, Gold Records - you name it and Bernstine has acquired it for the Hard Rock's 138 restaurants. Since the first was launched in swinging London in 1971, Hard Rock has gone global and currently rotates more than 70,000 pieces of rock history through its establishments from Shanghai to LA.

Bernstine's is a job many musc fans dream of doing. Who can blame them when an average day might yield former Black Sabbath guitarist Tony Iommi personally handing over the red Gibson guitar on which he wrote "Paranoid"?

Don is on first-name terms with rock royalty and the people around them and he learns many interesting secrets - like the former Beatles chauffeur who expertly faked the Fab Four's now very collectible (and expensive) autographs when they were too busy to meet fans.

A rockin' documentary.



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